Choose the Triterpene, Then the Grade

If you are building…Specify onGrade
Cica repair / soothing cosmeticsMadecassoside (+ asiaticoside)Cosmetic madecassoside grade
Pharmaceutical-heritage formatsTECA ratioTECA grade
Nootropic / cognitive supplementsTotal triterpenes or asiaticoside10% or asiaticoside 40%
Beauty-from-withinTotal, with madecassoside minimumHigher-assay grade
Traditional AyurvedicNative ratio, triterpenes reportedFull-spectrum

The gap that catches cosmetic brands: marketing on cica positioning while specifying only "total triterpenes 10%". As covered in the buyer's guide, a total can be met by material carrying very little madecassoside — the compound much of the cica category is built on. Put madecassoside on its own line with its own minimum.

Cosmetics — the Largest Application

Centella has become one of the most sought-after cosmetic actives of the last decade, and this is where most volume now goes.

Cognitive and Nootropic Supplements

Beauty From Within

A growing bridge between the two industries, and one where the triterpene choice matters commercially.

Circulatory and Vein Comfort

Traditional and Ayurvedic Formats

Colour: Read It Against the Grade

Worth its own note because it causes avoidable rejections.

GradeExpected colour
Whole-herb 10%Brown to dark green
Asiaticoside 40%Off-white to pale beige
Madecassoside cosmeticOff-white to pale beige

The green chlorophyll fraction in whole-herb grades also fades toward brown-green in light — a cosmetic change, not a triterpene loss. Check the assay before rejecting an older drum.

The Provenance Question Belongs in Formulation Too

Not usually a formulation topic, but on centella it should be.

Because the plant is a wetland accumulator of heavy metals, a brand's finished-product metals position depends on where the herb grew. For any product with a demanding metals specification — infant-adjacent, sensitive-skin, or a market with strict limits — prefer cultivated material with declared provenance and verify independently. See adulteration and authenticity.

Grade Selection at a Glance

FormatGradeBinding constraint
Cica serums & creamsMadecassoside cosmeticCompound identity; colour in pale bases
Soothing / post-procedureMadecassoside or high-assayColour; aqueous-phase solubility
Nootropic capsulesTotal 10% or asiaticosideBinomial clarity in the BOM
Beauty-from-withinHigh-assay + madecassoside min.Consistency with topical range
Beauty beveragesWater-soluble high-assaySolubility; colour
Vein & circulatoryTECA ratioRatio verification needs the split
Traditional & AyurvedicNative ratioUndeclared triterpene content

SV Botanica supplies these grades with the full triterpene split and ICP-MS metals on every certificate. Tell us the application and we will confirm which triterpene and which colour grade fits — see the gotu kola extract product page or the market and applications overview.